Simply Pop Field Marketing

I was contracted to assist with a Simply Pop field marketing strategy for the holidays.I worked with the Field Marketing Manager to design these postcards that would be offered at product sampling booths in Denver, CO. The guests would write a note and address them to their friends and family to be mailed at no cost to them. This accomplished around 2,000 organic referrals and gave guests a positive perception of the newly launched brand, associating the brand with the holidays and community.